Sharon Adeleke, sister of Afrobeats superstar Davido, has stirred conversation after boldly claiming that Davido was the artist who made luxury, flamboyance, and flashy living fashionable in the Nigerian music industry.
She made the striking statement during Davido’s Apple Music Radio live takeover, where family and friends gathered to celebrate his 15-year journey in music.
According to Sharon, Davido changed the image of stardom in Nigeria by boldly embracing wealth, luxury, and an extravagant lifestyle at a time when such public displays were uncommon among local artists.
She said, “I think that David is one of the people that started all this being flashy and showing off and making it cool, in Nigeria.”
Davido, however, gave some credit to the legendary Mo' Hits Records crew, noting that they had already introduced the idea of moving around with a large entourage, much like successful artists in America.
In his words, “When we came to Nigeria, Mo’Hits did it with like having a crew but you see how in America, every successful musician has a crew, his guys and all that.”
But Sharon insisted that Davido took the lifestyle to another level, arguing that he was the one who truly normalized and popularized the culture of openly displaying wealth and success.
She responded firmly, “You brought that. Nobody used to do that.”
Davido has never hidden his admiration for the now-defunct Mo’ Hits crew, led by music heavyweights Don Jazzy and D'banj.
In previous interviews, the singer revealed that his passion for music was deeply influenced by the Mo’ Hits movement. He recounted how he once ran away from home after defying his father’s orders not to pursue music, eventually spending time at the Mo’ Hits mansion an experience that further strengthened his dream of becoming a star.
Sharon’s statement has now reignited debate among fans, with many agreeing that Davido redefined celebrity culture in Nigeria by making luxury, confidence, and extravagant living an aspirational part of the Afrobeats image.
